New owner of AXN Antenna Group Greece Sony Pictures Television Network
The agreement covers a total of 22 TV channels and OTT services in 12 markets. In addition to the AXN channels in the region, there are, among others, the Hungarian channels Viasat 3, Viasat 6 and Sony Channel. Although Antenna Group also mentions the region’s Viasat channels in the ad, it only concerns the previously mentioned stations in the Hungarian market. It was purchased by Sony in 2015.
The owner of Polsat Viasat Explore, Polsat Viasat History, Polsat Viasat Nature and Epic Drama will not change. – Viasat World Group is an independent media company, which is not part of Sony Networks or Antenna Group and is not affected by this transaction – Wirtualnemedia.pl portal informs Karin Heijink, senior vice president of content, marketing and Viasat World products. According to information from Wirtualnemedia.pl, the Greek owner does not plan to rename the AXN channels in the Polish market in the near future.
The antenna group wants to extend the width of the channel
Newly acquired entertainment channels and on-demand services are 90% available. Pay-TV operators reach 24 million subscribers in 12 territories: Poland, Hungary, Czech Republic, Romania, Bulgaria, Slovakia, Croatia, Serbia, Slovenia, Bosnia and Herzegovina, North Macedonia and Montenegro. They broadcast a mix of original productions and international programs from major studios such as Sony Pictures Entertainment, CBS, Warner Bros., NBC Universal, Disney and eOne.
Antenna Group announces that it will seek to expand the offer of these channels and invest in broadcasting services. The company’s channels and services currently reach 150 million beneficiaries, and its value in the Central and Eastern European region exceeds € 1 billion.
– Antena Group is constantly looking for investment opportunities in the media sector around the world, and Central and Eastern Europe remains an important target for us. We have been investing in the region for over 20 years and strive to provide the best entertainment and news locally. Theodore Kiriakou, CEO of Antenna Group, said this acquisition is a further step in this direction, and at the same time opens up further growth prospects in these markets.
– I am pleased to welcome the Sony Networks teams in Warsaw, Budapest and Bucharest to the Antenna Group. Together, we will resume our efforts to entertain fan audiences who trust AXN and Viasat, thus affirming our position as a privileged content partner of pay-TV operators and advertisers who share our ambitions to develop the pay-TV market by Central and Eastern Europe. – argued Adam Teller, CEO of pay TV channels at Antenna Group.
Greek company invests in ia in Romania
Antenna Group, better known as ANT1 Group, is currently the largest media company in Greece. ANT1 began operating in 1989 with the launch of Radio 97.2 (now Easy 97.2), a radio station in Athens. In the same year, it launched Radio ANT1 97.5 Thessaloniki (now Easy 97.5). In 1990, ANT1 TV was founded. Later, the company also invested in Internet access services. Currently, he owns Kiss FM, Magic FM, Rock FM and One FM radio stations in Romania, Moldova and Cyprus. In Romania, Kiss TV, Magic TV and Rock TV also broadcast music channels. In Cyprus, channel ANT1.